About Course
MASTERCLASS & BOOTCAMP | 3 MONTHS | ON-CAMPUS & ONLINE | PKR. 35,000
The “Digital Marketer” Masterclass & Bootcamp offers an extensive curriculum covering various aspects of digital marketing. The course begins with a focus on social media marketing, delving into Instagram ads, social media ads on platforms like LinkedIn, and advertising with Meta (Instagram and Facebook). Participants will gain insights into social media management, Meta Business, and social media marketing campaigns. The SEO module covers fundamental concepts such as keyword research, on-page factors, SEO-friendly URL structures, heading tags, meta titles, and descriptions. The program also explores affiliate marketing, search intent, internal and external links, content marketing, and guest posting. Additionally, the course addresses local SEO, crawl budget optimization, and the EAT algorithm. Google AdWords is thoroughly covered, including display advertising, ad formats, extensions, and campaign optimization. The curriculum extends to email marketing, freelancing platforms like LinkedIn and Fiverr, providing a comprehensive foundation for participants to excel in the dynamic field of digital marketing.